The Tale of Peter Rabbit — Content Guide for Parents

The Tale of Peter Rabbit (published in 1902) is a British children's book written and illustrated by Beatrix Potter that follows mischievous and disobedient young Peter Rabbit as he is chased about the garden of Mr. McGregor. He escapes and returns home to his mother, who puts him to bed after dosing him with camomile tea. The tale was written for five-year-old Noel Moore, son of Potter's former governess Annie Carter Moore, in 1893. It was revised and privately printed by Potter in 1901 after several publishers' rejections, but was printed in a trade edition by Frederick Warne & Co. in 1902. The book was a success, and multiple reprints were issued in the years immediately following its debut. It has been translated into 36 languages, and with 45 million copies sold it is one of the best-selling books of all time. Since its release the book has generated considerable merchandise for both children and adults, including toys, dishes, foods, clothing, and videos. Potter was one of the first to be responsible for such merchandise when she patented a Peter Rabbit doll in 1903 and followed it almost immediately with a Peter Rabbit board game. The story focuses on a family of anthropomorphic rabbits. The widowed mother rabbit cautions her young against entering the vegetable garden of a man named Mr. McGregor, telling them: "your Father had an accident there; he was put in a pie by Mrs. McGregor". Her three daughters obediently refrain from entering the garden, going down the lane to pick blackberries, but her rebellious son Peter enters the garden to snack on some vegetables. Peter ends up eating more than is good for him and goes looking for parsley to cure his stomach ache. Peter is spotted by Mr. McGregor and loses his jacket and shoes while trying to escape. He hides in a watering can in a shed, but then has to run away again when Mr. McGregor finds him, and ends up completely lost. After sneaking past a cat, Peter sees the gate where he entered the garden from a distance and heads for it, despite being spotted and chased by Mr. McGregor again. AuthorHelen Beatrix Potter (28 July 1866 - 22 December 1943) was an English writer, illustrator, natural scientist, and conservationist best known for her children's books featuring animals, such as those in The Tale of Peter Rabbit. Born into a privileged household, Potter was educated by governesses and grew up isolated from other children. She had numerous pets and spent holidays in Scotland and the Lake District, developing a love of landscape, flora, and fauna, all of which she closely observed and painted. Though Potter was typical of women of her generation in having limited opportunities for higher education, her study and watercolours of fungi led to her being widely respected in the field of mycology. In her thirties, Potter self-published the highly successful children's book, The Tale of Peter Rabbit. Potter began writing and illustrating children's books full-time. Potter wrote about 30 books; the best known being her 24 children's tales. With the proceeds from the books and a legacy from an aunt, in 1905 Potter bought Hill Top Farm in Near Sawrey, a village in the Lake District, which at that time was in Lancashire. Over the following decades, she purchased additional farms to preserve the unique hill country landscape. In 1913, at the age of 47, she married William Heelis, a respected local solicitor from Hawkshead. Potter was also a prize-winning breeder of Herdwick sheep and a prosperous farmer keenly interested in land preservation. She continued to write and illustrate, and to design spin-off merchandise based on her children's books for British publisher Warne, until the duties of land management and her diminishing eyesight made it difficult to continue. She died of pneumonia and heart disease on 22 December 1943 at her home in Near Sawrey at the age of 77, leaving almost all her property to the National Trust.